Steve's Hemp is a THC/CBD brand known for their gummies, smokeables, and wellness products. When they came to us, their email marketing had no strategy behind it. Sends only went out for sales or restocks with no brand voice, no community-building, and no authentic automations in place.
We came in for a focused email project: build a complete strategy, design and write weekly campaigns, and revamp all automated flows from scratch. In under 3 months, email went from an afterthought to 42% of total shop revenue.
Automated Flows Built
Campaign Copywriting
Email Marketing Strategy
TEMPLATE DESIGN
Increase in Revenue Per Recipient
52%
Open rate across all Automated Flows, up 45.5%
47.7%
Average Order Value from Automated flows, up 39.4%
$103
of Total Shop Revenue Attributed to Email, up 70.7% in just 10 weeks
48%
"It's been a pleasure working with DA and I'm very pleased with the results and how everything has turned out. The services were way worth the cost to have all flows made, emails managed for 3 months, and an SOP at the end."
"The 30 day stats are looking awesome!"